I have been very privileged to be selected by Venture Taranaki for their new promotional media project for Taranaki. This is a flagship project that has taken over 18 months to launch.
Venture Taranaki has now launched the Taranaki Story. The Taranaki Story is a comprehensive toolkit aimed at boosting the region’s profile in New Zealand and around the world. https://www.venture.org.nz/taranaki-story/
This is the write up from Venture Taranaki.
Over 400 assets are now available and free to use upon registration via the Venture Taranaki website, and directly at taranakistory.taranaki.co.nz.
Akin to the widely known New Zealand Story, the Taranaki Story makes available imagery, video, sound, presentation templates, guides and other tools, and centres around a series of regionally themed stories/pou to highlight our regional strengths and what makes our region such a great place to live, work, learn, visit, invest, create and play.
As well as the hero Taranaki Story, the seven pou stories showcase who we are and what makes us unique:
- Ngā Iwi o Taranaki (Iwi Story)
- Something here for everyone (Visitor Story)
- Go no further (Live and Work Story)
- Tasty and hospitable (Food and Hospitality Story)
- Enterprising opportunity (Business Story)
- Kaitiaki of this land (Environment Story)
- Our energy, our future (Energy Story)
Who can use it? Anyone in Taranaki! From large local enterprises wanting to include a video of the region in a presentation, to an individual or not-for-profit wanting to put together an investment proposal or presentation, the Taranaki Story is a valuable tool for anyone looking to promote their idea or organisation and our region, our ideas, passions, business and innovation.
Go ahead and start using the story today. Take content from one or more of the pou to use on your website, or post one of the videos on your social media or website. Use an image, or pull one of the case studies to include in a welcome pack or recruitment campaign.
The Taranaki Story is yours, and yours to use.
Justine Gilliland
Tumu Whakarae/Chief Executive
Te Puna Umanga/Venture Taranaki
This is my case study video. Please enjoy it.